The expertise changes.
The relationship does not.

Propoly, LegalforLandlords and Landlord Lounge have distinct roles. Together they bring specialist capability before the keys and beyond them.

Three businesses. Clear roles.

Each business has its own customer relationship. The Group gives them shared direction around the same landlord, property, tenancy and tenant.

Tenancy operations for letting agents.

From application to move-in, Propoly helps teams progress tenancies, manage compliance and create a clear record from day one.

Explore Propoly

Specialist services and expertise.

Referencing, protection, insurance, claims and Professional Services for agents and landlords when specialist review is needed.

Explore LegalforLandlords

The landlord-facing platform.

A continuing digital home for property information, compliance, documents, practical guidance and a route to specialist help.

Explore Landlord Lounge

Astra

The Group's AI automation and technology layer.

Astra explores how AI and automation can reduce routine work and bring relevant information into view across the Group's products and services.

Rental Intelligence

The discipline that connects the work.

Rental Intelligence gives the businesses a shared way to preserve meaning, apply specialist judgement and learn from what happens later in the tenancy.

Explore Rental Intelligence

What one stage teaches the next.

Each business keeps its own customer relationship and specialist role. Their work contributes to a wider understanding of the same landlord, property, tenancy and tenant.

A claim or possession case can reveal whether an earlier reference, protection choice or tenancy record held up. That learning can strengthen the next decision.

One business moves the tenancy.

One assesses, protects and supports it.

One stays with the landlord.

Their roles remain clear. What they learn becomes more useful.

Experience across all eight stages.

Teams across the Group work directly in tenancy progression, Tenant Referencing, compliance, protection, claims and possession.

Propoly and LegalforLandlords have also earned ESTAS recognition for tenancy progression and Professional Services.

The Sunday Times Best Places to Work 2026. LegalforLandlords was recognised as one of the Top 10 medium companies to work for in the UK.

letting agent partners
500+
landlords supported
80,000+

Leadership across the Group.

A senior team bringing direction and accountability across strategy, product and operations.

Sim Sekhon

Group CEO

Sets the Group's direction and leads the development of the wider business.

Ray Kyrson

Group Head of Product

Leads product direction, Astra and the Group's AI and automation work.

Francesca Marchesi

Group Head of Operations

Leads operational alignment and delivery across the Group.

Talk to our team.

Tell us what you are trying to improve. We will bring the right part of the Group into the conversation.

Get in touch